Ask a question or
Order this book


Browse our books
Search our books
Book dealer info


LEONARD MLODINOW - Elastic

Title: Elastic
Description: Penguin Books, Limited, 2019. Paperback. Pp: 272. What do Pokemon Go and Mary Shelley's Frankenstein have in common? Why do some businesses survive, and others fail at the first sign of change? What gives the human brain the edge over computers?The answer- Elastic Thinking. It's an ability we all possess, and one that we can all learn to hone in order to succeed, at work and in our everyday lives.Here Mlodinow, whose own flexible thinking has taken him from physics professor to TV scriptwriter and bestselling author, takes us on a revelatory exploration of how elasticity works. He draws on cutting-edge neuroscience to show how, millennia ago, our brains developed an affinity for novelty. He discovers how flexible thinking enabled some of the greatest artists and innovators to create paradigm shifts. He investigates the organisations that have demonstrated an elastic ability to adapt to new technologies. And he shows you how you can test your brain power. ISBN: 9780141987392. Cond./Kwaliteit: Goed.

Keywords: 9780141987392

Price: EUR 6.50 = appr. US$ 7.06 Seller: De Slegte
- Book number: 1996284

See more books from our catalog: Psychologie