Author: ANJA FOERSTER, PETER KREUZ
Title: Different Thinking
Description: Kogan Page, 2009. Paperback. Pp: 198. Different Thinking is a manifesto for a new management. A management that upends long-held industry conventions, fearlessly challenges the old guard, and strives to amaze customers with innovative and unique products and services. Featuring case studies from major international brands and companies including Apple, Virgin, BMW, and Starbucks, the authors illustrate how taking such innovative approaches has worked in practice. Written in an accessible and practical style, Different Thinking offers business and management practitioners the opportunity to re-energize, transform and significantly increase the value of their organizations. ISBN: 9780749453909. Cond./Kwaliteit: Goed.
Keywords: 9780749453909
See more books from our catalog: Management & Economie
Title: Different Thinking
Description: Kogan Page, 2009. Paperback. Pp: 198. Different Thinking is a manifesto for a new management. A management that upends long-held industry conventions, fearlessly challenges the old guard, and strives to amaze customers with innovative and unique products and services. Featuring case studies from major international brands and companies including Apple, Virgin, BMW, and Starbucks, the authors illustrate how taking such innovative approaches has worked in practice. Written in an accessible and practical style, Different Thinking offers business and management practitioners the opportunity to re-energize, transform and significantly increase the value of their organizations. ISBN: 9780749453909. Cond./Kwaliteit: Goed.
Keywords: 9780749453909
Price: EUR 12.00 = appr. US$ 13.04 Seller: De Slegte
- Book number: 2074475
- Book number: 2074475
See more books from our catalog: Management & Economie