Author: REASON, BEN, LOVLIE, LAVRANS, FLU, MELVIN BRAND
Title: Service Design for Business. A Practical Guide to Optimizing the Customer Experience
Description: John Wiley & Sons Inc. Hardback. Pp: 189. Organizations spend significant time designing tangible products. Services receive less design attention however, if your business is to succeed in today's highly competitive marketplace, this needs to change. Generally, services are less productive and cause more frustration to customers than products. Service design addresses this quality and productivity gap. nService Design for Business can help your organization tap into the power of intentional service design to transform your customer's experience. Written by Ben Reason, Lavrans Løvlie, and Melvin Brand Flu from Livework the world's first service design company this vital resource shows how to tap into the power of service design to address specific business challenges, create positive outcomes, and enhance capabilities. No matter if your company is involved in business-to-consumer, business-to-business, or government services, all services ultimately serve people. This practical book defines the core principles and presents the formidable tools of service design that can be used successfully across all sectors. nLivework is the groundbreaking leader in the service design industry, and has guided companies toward a more carefully curated customer experience including such noteworthy organizations such as Samsung, Johnson & Johnson, the British Government, the BBC, J.P. Morgan and more. Let Ben Reason, Lavrans Løvlie, and Melvin Brand Flu help you see your organization through the lens of your consumers and show you how to put service design to work in your company. ISBN: 9781118988923. Cond./Kwaliteit: Goed.
Keywords: 9781118988923
See more books from our catalog: Management & Economie
Title: Service Design for Business. A Practical Guide to Optimizing the Customer Experience
Description: John Wiley & Sons Inc. Hardback. Pp: 189. Organizations spend significant time designing tangible products. Services receive less design attention however, if your business is to succeed in today's highly competitive marketplace, this needs to change. Generally, services are less productive and cause more frustration to customers than products. Service design addresses this quality and productivity gap. nService Design for Business can help your organization tap into the power of intentional service design to transform your customer's experience. Written by Ben Reason, Lavrans Løvlie, and Melvin Brand Flu from Livework the world's first service design company this vital resource shows how to tap into the power of service design to address specific business challenges, create positive outcomes, and enhance capabilities. No matter if your company is involved in business-to-consumer, business-to-business, or government services, all services ultimately serve people. This practical book defines the core principles and presents the formidable tools of service design that can be used successfully across all sectors. nLivework is the groundbreaking leader in the service design industry, and has guided companies toward a more carefully curated customer experience including such noteworthy organizations such as Samsung, Johnson & Johnson, the British Government, the BBC, J.P. Morgan and more. Let Ben Reason, Lavrans Løvlie, and Melvin Brand Flu help you see your organization through the lens of your consumers and show you how to put service design to work in your company. ISBN: 9781118988923. Cond./Kwaliteit: Goed.
Keywords: 9781118988923
Price: EUR 16.50 = appr. US$ 17.93 Seller: De Slegte
- Book number: 2183129
- Book number: 2183129
See more books from our catalog: Management & Economie