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JOHN MICKLETHWAIT, ADRIAN WOOLDRIDGE - The Witch Doctors. What the management gurus are saying, why it matters and how to make sense of it

Title: The Witch Doctors. What the management gurus are saying, why it matters and how to make sense of it
Description: Heinemann, 1996. Paperback. Pp: 404. In the first critical assessment of the gurus, The Witch Doctors dissects the management-theory phenomenon. I a book that ranges from Bradford to Berlin to Beijing, John Micklethwait and Adrian Wooldrigde of The Economist sort through the muddle of modern management theory, explain it in plain English and unearth the nuggets that it contains. Does it make sense - or does it drag companies in contradictory directions? Can it really help your bussiness? And does it deserve to be treated as a serious discipline alongside economics and philosophy?nThis remarkable book is not only essential reading for managers but for anybody who wants to understand why a discipline can be so influential but also so flatulent. ISBN: 9780434004263. Cond./Kwaliteit: Goed.

Keywords: 9780434004263

Price: EUR 11.50 = appr. US$ 12.50 Seller: De Slegte
- Book number: 2566386

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