Author: WIM JANSSENS, KATRIEN WIJNEN, PATRICK E.A. DE PELSMACKER
Title: Marketing Research with SPSS
Description: 2008. Paperback. Suitable for undergraduate students studying Marketing Research. Marketing Research provides a step-by-step treatment of the major choices facing Marketing researchers when using SPSS. Although they may have an understanding of how SPSS works, they may not understand the statistics behind the method. This book bridges the gap. A top author team offer a concise approach to analysing quantitative marketing research data in pracice. ISBN: 9780273703839. Cond./Kwaliteit: Goed.
Keywords: 9780273703839
See more books from our catalog: Management & Economie
Title: Marketing Research with SPSS
Description: 2008. Paperback. Suitable for undergraduate students studying Marketing Research. Marketing Research provides a step-by-step treatment of the major choices facing Marketing researchers when using SPSS. Although they may have an understanding of how SPSS works, they may not understand the statistics behind the method. This book bridges the gap. A top author team offer a concise approach to analysing quantitative marketing research data in pracice. ISBN: 9780273703839. Cond./Kwaliteit: Goed.
Keywords: 9780273703839
Price: EUR 45.00 = appr. US$ 48.91 Seller: De Slegte
- Book number: 455806
- Book number: 455806
See more books from our catalog: Management & Economie