Author: GARY BLAKE, ROBERT W. BLY
Title: Elements of Copywriting. The Essential Guide to Creating Copy That Gets the Res
Description: 1998. Paperback. Pp: 176. In the tradition of The Elements of Style, here is a concise handbook of the principles and practice of writing effective ads, brochures, and every other type of copy intended to persuade. It covers writing headlines and body copy as well as increasing readership and response, and goes on to provide copy guidelines for print ads, direct mail, brochures, catalogs, press releases, electronic messages, and more. ISBN: 9780028626307. Cond./Kwaliteit: Goed.
Keywords: 9780028626307
See more books from our catalog: Management & Economie
Title: Elements of Copywriting. The Essential Guide to Creating Copy That Gets the Res
Description: 1998. Paperback. Pp: 176. In the tradition of The Elements of Style, here is a concise handbook of the principles and practice of writing effective ads, brochures, and every other type of copy intended to persuade. It covers writing headlines and body copy as well as increasing readership and response, and goes on to provide copy guidelines for print ads, direct mail, brochures, catalogs, press releases, electronic messages, and more. ISBN: 9780028626307. Cond./Kwaliteit: Goed.
Keywords: 9780028626307
Price: EUR 7.50 = appr. US$ 8.15 Seller: De Slegte
- Book number: 758395
- Book number: 758395
See more books from our catalog: Management & Economie